What makes a watch "special" to its owner?
It's not about fashion or the effect of scarcity, but the intimate resonance it creates. A special watch is one that crystallizes a moment, an emotion, a relationship.
Col&McArthur has made this conviction the foundation of its approach: to put the human experience back at the heart of watchmaking.
The Col&McArthur House opens its doors: experience watchmaking with us as you've never seen it before.
What makes a C&M watch special is not just its dial or movement, but the connection it establishes from the very beginning. Twice a year, Maison Col&McArthur opens the doors of its Liège workshop. Visitors will discover what goes on behind the scenes: raw materials, precise movements, and meticulous checks. You will see the watchmakers at work, listen to their passionate explanations, and witness the rigor that drives each step of the process.
In addition to these open days, launch events are held in iconic locations—museums, cultural institutions, and partner foundations. The presentation setting then extends the narrative: a watch specially dedicated to an explorer is unveiled in a museum, a piece inspired by an inventor is displayed at the heart of a partner scientific institute. It's not just a product that's revealed, but an atmosphere that makes each watch series special . You leave with much more than a watch: you take home a lived experience.
Assembling your timepiece in the VIP workshop: the moment your watch becomes special… for you
Some experiences leave a lasting impression because they engage both the hand and the mind. Col&McArthur offers its privileged clients a rare immersion: assembling their own collector's watch alongside a master watchmaker.
Fitting a movement, adjusting a hand, closing a case… each gesture becomes a moment of attention, a conscious step. During the workshop, the watch becomes special to you, a shared creation, the fruit of patient guidance.
This personal touch gives your watch an incomparable emotional value. Wearing a watch you've assembled yourself means wearing the memory of a unique moment. And giving such a piece as a gift is a way to extend that thoughtfulness. Don't just give an object, but the most precious gift: an enduring memory.
A special watch for a unique occasion
Because it represents a milestone, a special watch like a Col&McArthur is neither given nor adopted by chance. It accompanies significant life events: graduation, a promotion, marriage, the birth of a child, or a significant birthday. All occasions where one seeks to give tangible form to a lasting emotion.
Sometimes it's only right to celebrate a key milestone: a challenge met, a step forward achieved, a goal reached. In these moments, a Col&McArthur watch is not just an acquisition, but a worthy reward, a visible sign of the legitimate pride one feels.
Each already special watch can also be engraved—with a date, initials, a motto—to become a discreet witness to a moment in life. Thus, a Col&McArthur watch does more than simply measure time: it seals a memory, it protects a cherished memory, it becomes a touchstone.
What makes a Col&McArthur watch special
A Col&McArthur is not exceptional solely because of its careful design or limited editions; it becomes a special watch because it connects facts and unique emotions.
- It connects a vibrant workshop with its privileged visitors, offering a space where one can approach watchmaking and history with confidence and serenity.
- It connects an enthusiast to their personal emblem through the unique experience of assembly.
- She connects a moment in life to a lasting trace, through engraving and careful selection of the model.
A Col&McArthur watch is special because it inscribes history within a story — yours. It doesn't seek ostentation: it simply exists, with integrity and memory, an intimate witness to the moments that matter.
